Integrated systems for intentional & sustainable growth

Let's consolidate your tools, automate your operations, and integrate your marketing, so you get more time to think strategically, nurture the relationships that drive revenue, and grow sustainably.

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MEET YOUR GROWTH PARTNER

Hey, I'm Hailey!

I've seen it too many times. Leaders with important missions, working 60+ hour weeks, not because the work demanded it, but because their businesses were a mess behind the scenes. No systems. Scattered tools. Manual everything.

They're spending more time on social media, newsletters, and trying to remember to follow up than actually doing the work they started this to do.

And when they try to fix it? The solutions made it worse. Consultants gave them strategies they were too busy to implement. VAs inherited the chaos and needed constant training. Courses sat unfinished because there was no time.

I got tired of watching it. So I decided to do something about it.

FREEbie

Not Sure What to Automate First?

Start With This List of 128 Ideas.

From email sequences to scheduling to invoicing, see exactly what's possible to automate so you can reclaim 10-20 hours every week. Get the master list of what successful businesses automate here.

work with me

How we can work together

Whether you need strategic clarity on what's broken, a priority system designed and built, or your entire operation transformed, I'll develop the strategy AND handle the implementation so you can focus on your mission.

complete transformation CLIENT

We completely transformed Missaukee Conservation District

We helped Missaukee Conservation District reclaim 10+ hours weekly so their team could focus on conservation impact instead of manual marketing.

"Hailey helped us understand where we were missing out revenue and what could be automated in our marketing and operations. She helped us expand our branding, set up our CRM, created a new website, launched our newsletter, and set up all the automations so everything works together seamlessly. My team of 5 has saved over 10 hours a week each and we've pulled in more donations than ever. It truly was a complete transformation. I highly recommend working with Hailey."

Danielle Hamilton

350+

CAMPAIGNS AUDITED AND OPTIMIZED

56%

INCREASE IN DONORS

FOR NONPROFIT CLIENTS

112%

INCREASE IN REVENUE FOR BUSINESS CLIENTS

20%

INCREASE IN SOCIAL MEDIA ENGAGEMENT

29%

INCREASE IN EMAIL CLICK-THROUGH RATES

TESTIMONIALS

What others are saying

Hailey has been a true blessing to our organization. We immediately felt heard and like Hailey was a part of our team. She helped us create Brand Voice guide that I can share with our staff and across platforms so our tone and message is always consistent. Her work has allowed us to focus more time and effort on the work that we do with outreach and technical assistance promoting and protecting our natural resources. We highly recommend Hailey and Echo Growth Engine! You will not be disappointed. She truly cares and puts her all into the work to ensure that the organization will be successful and that our message is being heard loud and clear.

Dani Hamilton
Executive Director

Working with Hailey at Echoroot Growth Consulting has been an amazing and deeply supportive experience! Hailey’s approach creates space for authentic collaboration and learning that makes our organizational growth feel achievable and sustainable. The experience has been rooted in trust, reflection, and growth. Hailey truly takes the time to listen and manages to respond relationally in ways that are both strategic and core to our organization’s ethos. Through Echoroot’s Complete Transformation package, Hailey has been supporting a comprehensive audit of our existing systems, our brand, and our communication strategy.

Heather McCain
Executive Director

I've always been the one doing this work in-house, so seeing how Hailey zoomed out and looked at everything and how it all interacts was incredible. The approach is so holistic, even down to how we accept donations and payments. I love that everything is going to be integrated, and I'm super excited that we'll finally be able to see donation history in a proper CRM without me doing all the legwork.

Melissa Schweyer
Marketing Manager

Working with Hailey helped me to expand my marketing knowledge and capabilities beyond what I had hoped or expected before entering the process she provided. Her guidance with incorporating AI into our social media planning and many other aspects of our work goals was transformational. The confidence I have to represent our brand and utilize the beautiful website tools she provided us with has supported my professional life in so many ways. It has afforded me more time with my family and more peace of mind to accomplish an incredible amount of work in a short time. I'm incredibly grateful.

Erin Horton
Program Manager

The Root Cause Audit gave us really valuable insights. When you've been here forever, you get complacent about systems. The next piece just pops up and you put something in place without thinking about how everything needs to work together. Having someone external step back and look at it all was immensely valuable. We now have good clarity and visibility about what's working and what's not, so we can put a plan together to solve the most important challenges first.

Tonja Leach
Executive Director

I love that we have the longer-term strategic look ahead. I fully trust your recommendations because you definitely understand what we're doing operationally.

Diane Goodwin
Entrepreneur

We threw so much information at Hailey, and to see the Root Cause audit report come back with such clear focus and direction, as well as being able to look at it in a material way with actual costs per month, was incredibly valuable. It's not just an outside perspective. She really got to the core of it. The whole approach is about reducing friction and integrating everything we do, and that feels really exciting.

Seth Leon
Program Manager

Hailey totally got my brand and my clients from the start, it honestly felt like she was in my head. The new website and branding have made a huge difference for my business; tons of new bookings have come through, everything feels more aligned, and I finally feel like my online presence reflects what I actually do. After we launched the new website, I got a huge flood of inquiries and booked $10,000 worth of clients in one day. Thank you so much Hailey!

Kaitlyn Lumgair
Founder

Hailey brought superior professionalism and a strategic mindset to our work. She asked insightful questions and made thoughtful recommendations. Her contribution ensured that the deliverable wasn’t just excellent, but also kept its value as a marketing asset over time.

Catherine Francis
Marketing Director

What I find most interesting about the Root Cause Audit is that it doesn't just identify the pathway forward, it includes the return on investment. I can see what we're spending versus what we're gaining, which makes decision-making so much easier. It gives us a holistic perspective on what's working, what we should stop doing, what we should continue, and what we need to start. It fits perfectly into our journey of making operations lean by doing more with less.

Olumide Fatoki
Operations Manager

Hailey completely revamped our newsletters. She brought fresh strategy, clear structure, and a brand-aligned voice that transformed them from functional to engaging. After her overhaul, the newsletters immediately performed better. We got higher open rates, more engagement, and far better reader feedback. And they continue to amaze!

Joy Herbers
Content Strategist

Beyond her marketing expertise, Hailey is an exceptional leader and collaborator. She knows how to bring teams together, ensuring that every voice is heard and that projects result in equitable and positive outcomes. Her ability to balance vision, creativity, and execution makes her an invaluable asset to any project or team. If you’re looking for a creative marketing strategist who can bring big ideas to life while managing the details seamlessly, Hailey is the person you need. I can’t recommend her highly enough!

Paige Cox
Research Analyst

She has an incredible work ethic, is a voice of reason and calm in the storm, and knows how to get things done. I really appreciate Hailey's attention to detail in her marketing and communications work. For an engineer like myself, she's an invaluable contribution to the team. She's able to translate difficult concepts into compelling narratives and business products.

Barend Dronkers
Engineer

I'd recommend working with Hailey if you want to have your marketing taken to the next level" "Hailey is a creative leader. Her thorough approach to project planning and execution has not only streamlined our workflows but also enhanced the quality of our deliverables. She is committed to supporting and taking any project across the finish line. Her dedication to her work is known right from the start of all projects. I'd recommend working with Hailey if you want to have your marketing taken to the next level.

Kyle Rodriguez
Marketing Analyst

Hailey’s leadership skills are admirable. A good leader considers the opinions and needs of the people they lead, something Hailey has demonstrated habitually throughout our two years of working together. I also appreciate the trust she puts in me and the confidence she has in my ability to deliver what we need. Knowing that I have her support drives me to make sure I can be the best I can be.

Joshua Sorensen
Editor

BLOg

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Echoroot Growth Consulting is primarily located on the territory of the Néhiyaw (Cree), Niitsitapi (Blackfoot), Métis, Nakoda (Stoney), Dene, Haudenosaunee (Iroquois) and Anishinaabe (Ojibway/Saulteaux), lands that are now known as part of Treaties 6, 7 and 8 and homeland of the Métis. We respect the sovereignty, lands, histories, languages, knowledge systems and cultures of all First Nations, Métis and Inuit nations.