

I help small-medium businesses and nonprofits that are ready to become trusted leaders in their community with integrated marketing and automated operations systems that scale their reach and revenue.
3 things to know about working with me:
I've spent the last decade leading marketing for nonprofits and businesses so I understand your world.
I handle both strategy and execution so your systems actually get built, not just planned.
I'll map your complete business universe (your marketing and operations flow) to find where time and money disappear.
Kaitlyn Lumgair
You're staring at a blank screen trying to figure out what to post on social media. You're redesigning your newsletter from scratch every week. You're manually copying contact information between different platforms. You're forgetting to follow up with people who said they were interested.
The problem isn't you. It's that your business isn't set up the right way. I help Executive Directors, consultants, coaches, and small nonprofit teams organize their marketing and workflows so you can stop working nights and weekends and get back to the work you actually love doing, while reclaiming 20+ hours every week for what matters most.

We'll review your current systems, pinpoint where time and money are disappearing, and create a custom action plan to streamline your systems.
Using my R.O.O.T Method, I transform the overwhelm into organized systems that work FOR you instead of against you.
Review
I'll audit your current setup, identify where time and money are being wasted, determine the best tools for you, and map out exactly what to fix.
Organize
I'll help you strategize the best marketing and operations plans and give you everything you need to create a cohesive experience.
Optimize
I'll consolidate, automate, and organized so it all works together seamlessly so you spend your time on what you love instead of drowning in repetitive manual tasks.
Thrive
I'll be your growth partner you can call on anytime so you feel confident implementing the strategies and systems designed specifically for how you and your team.
Find your $100k Gap
You'll learn the step-by-step process on how to spot the gaps in your marketing and operations workflows.
Root Cause Audit
I'll identify where you could save time and where you're missing out on recurring revenue with you.
Complete Transformation
I'll work with you to completely transform the backend of your business you so you can scale up with confidence.

"She gave us the strategy, the process and the software systems that'll run in the background while we focus on conservation work."
"From day one, she felt like part of our team. I fully trust her. What set Hailey apart from other consultants we'd talked to was her genuine understanding of our situation. The Complete Transformation felt manageable even with our crazy schedules because Hailey and her team handled the heavy lifting while we focused on what we do best. She was like having someone go into our heads and extract every scattered idea we had about how we could do things better, and making it real, with her own strategic suggestions too! We reclaimed 10+ hours every week that we used to spend on administrative work - time we can now spend focusing on actual conservation work. She gave us the strategy, the process, and software systems that'll run in the background while we focus on the conservation work that inspired us to do this in the first place."
— Danielle Hamilton, District Manager, Missaukee Conservation District

Get the master list of what successful businesses automate here.
Instead of spending hours figuring out what to post, rewriting newsletters, and manually following up with everyone, you'll have a clear strategy & organized systems that handle it all for you.
In 3-6 months, I organize your entire marketing and workflow system. I'll build out everything while you focus on your actual work. You get back 20+ hours every week for the work you actually love.
You show up for planning sessions and give your stamp of approval along the way (about 1 hour per week). I handle everything else.
The result? You reclaim 20+ hours every week for what actually matters.
This program is application-only and I only take on 3 clients at a time so I can give each transformation the attention it deserves.

Joy Herbers
I work with small-medium businesses and nonprofits on streamlining their marketing and operations so you can grow your community and your revenue.
3 things to know about working with me:
I've spend the last decade leading marketing for nonprofits and businesses.
I handle both strategy and execution for you so nothing sits unfinished.
I love connecting the dots between marketing, sales, and operations to find where time and money disappear.

You built something meaningful
You're an Executive Director, consultant, coach, or leader running a small nonprofit team
You value making a real difference over just making money
You're making at least $100K/year (so you know what you do works)
But you're drowning behind the scenes
You're working 60+ hour weeks managing everything yourself (or with a tiny team of 5 or fewer)
You can't take time off without everything falling apart
You want sustainable growth (not burnout-driven hustle)
You've tried to fix it & you want real help
You've bought courses (that sit unfinished) and you've tried to hire help (that created more work)
Nothing's actually fixed the underlying mess and you're ready to fix the root problem
You're ready to invest in getting this organized the right way

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Echoroot Growth Consulting is primarily located on the territory of the Néhiyaw (Cree), Niitsitapi (Blackfoot), Métis, Nakoda (Stoney), Dene, Haudenosaunee (Iroquois) and Anishinaabe (Ojibway/Saulteaux), lands that are now known as part of Treaties 6, 7 and 8 and homeland of the Métis. We respect the sovereignty, lands, histories, languages, knowledge systems and cultures of all First Nations, Métis and Inuit nations.